Sequentia Environics

Come help us as we grow! Looking for a Client Services Manager with 2-5 years of digital agency or PR agency experience. If you’re interested, please contact us.

The Globe and Mail has a great piece today on Business’ top five green tips and we’ve contributed a tip!

This is part of our larger and ongoing efforts at minimizing our environmental impact, which includes purchasing some carbon offset credits. We’ll have more on that later!

Ladies and Gentlemen, yesterday the web changed. At their F8 developer conference in San Francisco, Mark Zuckerberg and a few colleagues from Facebook got up on stage and announced a number of changes and features that promise to overhaul the very fabric of the world wide web. This is not hyperbole. This is fact.

What’s unclear is whether the changes are good or bad for the health of the web. It’s way too early to guess how this will play out. I can say with certainty though, that Facebook is about to get a whole lot bigger and more important. Just how big is Facebook already? They have nearly half a *billion* active users, and their rate of growth is accelerating.

This post deals with Open Graph, one of a handful of announcements made yesterday. In future posts, we’ll look at Community Pages and their implications. Open Graph is a new set of APIs and plugins that will allow every site on the web to enable Facebook features, such as clicking a “like” button, or seeing your friend’s activities on the site you’re visiting. READ MORE

Toronto, April 13, 2010 – Environics Communications has earned the #1 ranking on the list of Canada’s 75 Best Workplaces. Generated by the Great Place to Work® Institute using a unique employee survey approach, the 2010 “Best Workplaces in Canada” list was published today in The Globe and Mail.

“We are honoured to be recognized as the number one workplace in Canada by the Great Place to Work Institute, particularly because of the strong voice given to employees in their selection process,” says Bruce MacLellan, president of Environics Communications. “A trusting and supportive workplace is deeply engrained in our firm and is a major competitive edge in our success in serving our clients.”

The Great Place to Work model is based on the concept that a great workplace is measured by the quality of three interconnected relationships within the work environment: the relationship between employees and management; the relationship between employees and their jobs/organization; and the relationship between employees and other employees. READ MORE

Toronto, ON – March 31, 2010 – Sequentia Environics is pleased to announce that as of April 6, Adrienne Down Coulson will join the company as president. An established and respected executive in the Canadian digital marketing industry, Down Coulson will be responsible for leading the company’s expansion into new markets, refining its content, community and digital marketing analytics practices, and driving ongoing development of intellectual property and software offerings.

“Adrienne is recognized in the digital marketing industry as a leader who strengthens operations, drives delivery of new services, and has a proven ability to take organizations to their next level,” said Jen Evans, founder and chief strategist, Sequentia Environics. “Her deep background in digital marketing, lead generation and communities, combined with an unwavering dedication to delivering results, are exactly what Sequentia Environics needs to capitalize on our current and emerging market opportunities. Tapping into Adrienne’s business expertise was an easy decision to make.” READ MORE