TORONTO, April 6 /CNW/ – For the second year in a row, Environics
Communications has earned the No. 2 ranking on the list of Canada’s 75 Best Workplaces. Generated by the Great Place to Work(R) Institute, the 2009 “Best Workplaces in Canada” list was published today in The Globe and Mail. With a large increase in entries this year the Best Workplaces list has grown from 50 to 75, accepting submissions from more than 200 companies. [Complete article]

While there are many benefits to Twitter – a stream-of-consciousness style of communication and a handy and hip social network – it has proven to bite back and threaten everything from employee attention spans to competitive practices to an afternoon playing hooky, experts say.

“It’s both discomforting for the companies from a messaging perspective, and individuals are not necessarily using it in the best way possible,” says Jen Evans, founder and chief strategist of Sequentia Environics, which helps companies connect with clients using technology. [Complete article]

Once you’ve engaged people, you must have a plan to keep them and use any feedback in the ensuing dialogue, says Jen Evans, founder of Toronto-based social-media consultant Sequentia Environics. In other words, if you’re going to use social media for professional purposes, you need to act like a professional media organization: plan what information you want to provide your audience, make it compelling and deliver it regularly. [Complete article]

September 17 Feature Speakers:

• Barb Anderson, Group Marketing Manager, Intuit Canada
• Ron Hulse, Vice-President, IT and Wireless Terminals, Samsung Electronics Canada
• Jennifer Evans, Founder and Chief Strategist, Sequentia Environics
• Ross Nepean, Vice-President, Global Marketing, TAB Canada

Click here for more information.

“There’s an art to Twitter,” says Jen Evans, the founder of Sequentia Environics, a Toronto consultancy that specializes in community building. “It’s partly entertainment, partly information, partly insight, partly personal commentary.

“If you get that balance right, which Mayor Miller has done – and I don’t think any other Canadian politicians have nailed it so far – you can have magic.” [Complete Article]

Jen Evans, president of Toronto-based Sequentia Communications, has 1,649 followers and tracks the musings of 1,283 others. She is a huge Twitter fan – for herself and her staff of 16. Her business involves connecting businesses with clients, and she’s found Twitter invaluable for recruiting, drumming up business and building her brand.  [Complete article]

The Information Technology Association of Canada (ITAC) is the voice of the Canadian information and communications technologies (ICT) industry. ITAC represents a diverse ICT community spanning telecommunications and internet services, ICT consulting services, hardware, microelectronics, software and electronic content. 

Chances are, your kids are savvier online than you think. Still, there are basic safety considerations that students and their parents should be aware of to avoid long-term consequences.